Media Relations Lead

• Proven ability to support the creation and execution of comprehensive media relations strategies that align with organizational goals.
• Provides support to the Press Secretary in establishing and maintaining relationships with the media to promote positive coverage of the organization.
• Assist in preparing talking points, press statements, and briefings for the Press Secretary.
• Help develop and execute comprehensive communications plans / strategies that align with the organization’s goals. This includes planning for both proactive and reactive media outreach, managing daily news cycles, and ensuring coherent narratives are promoted.
• Liaison with Journalists and Media Outlets: in the absence of the Press Secretary the Media Relations Lead will be primary contact for journalists seeking information or clarification from the Press Secretary’s office.
• Help coordinate interviews, background briefings, and press conferences with media outlets, ensuring the Press Secretary is briefed on key media figures and potential lines of questioning.
• Managing Media Logistics for Public Appearances: Assist in oversee media logistics for press conferences, public addresses, or events involving the official. This includes coordinating media access, setting up press areas, and ensuring all media guidelines are followed.
• Help distributes media advisories and other communications to announce news, events, or initiatives.
• Stakeholder Communication: Communicating with internal and external stakeholders to ensure consistent messaging and alignment with organization goals.
• Coordinate with other communications government agencies offices to ensure unified messaging and collaboration. This is especially important for large-scale initiatives or policies that involve multiple areas of government.

• A bachelor’s degree in communications, public relations or government public affairs.
• Excellent written and verbal communication skills (Spanish and English languages).
• A minimum of 2 – 4 years of experience managing communications, media relations, public relations, and government or public affairs.
• Strong analytical and critical thinking skills.

• Previous experience in:
  • Working with the local or federal government
  • Presenting to high-level management
  • Understanding of government processes, policies, and public communication strategies.

• Strong written and verbal communication skills. This includes the ability to write clear, concise, and compelling press releases, and other communications
• Strong interpersonal skills to work effectively with team members, consultants and media personnel.
• Ability to develop and execute media strategies that are in line with organizational objectives.
• Ability to communicate clearly and professionally in English and Spanish.
• Proficiency in crafting presentations and briefing materials for executive leadership.
• High level of professionalism and the ability to maintain confidentiality.
• Requires a keen understanding of the political landscape and the ability to navigate politically sensitive issues effectively.
• Ability to work under intense scrutiny and tight deadlines, often requiring quick decision-making and rapid response to breaking news.
• Coordination with National Media: The media relations lead often works with national-level journalists and news outlets, focusing on broad-reaching impacts and messaging that will be interpreted on a larger stage, sometimes even internationally.
• Media Monitoring knowledge: Be able to monitor news articles, broadcasts, and online content related to the organization, competitors, and industry trends when necessary (not primary role).

Additional information

Physical Demands

The physical demands described herein represent those to be fulfilled by an employee to successfully perform the essential tasks of this position. A reasonable accommodation may be reached to allow individuals with disabilities to perform essential tasks.

While carrying out the tasks of this position, the employee is mostly sitting, using its hands to hold or feel and grasp objects; the employee will often stand, walk, talk, and listen. Specific vision skills required for this job include close-up and color vision.

Working environment

The features of the working environment described herein represent those found by the employee while performing the job’s essential tasks. Reasonable accommodation may be made to allow individuals with disabilities to perform essential tasks.

While carrying out tasks in this job, the employee is not exposed to the environmental conditions of work. Noise levels in the workplace are generally low.

Health, safety, and environmental requirements

The occupant of this position must strictly comply with all health, safety, and environmental policies and procedures and actively participate in the organization’s related activities. The occupant of the position will also be trained in any specific procedures and regulations applicable to the position if needed.

This description is based on a management evaluation made in accordance with the requirements and tasks of the position as of the date of preparation of the description. This description is a general guide for the employees, managers, and colleagues, and does not include an exhaustive list of all elements and details of the job. Management reserves the right to modify this description at any time or change the tasks and responsibilities on a temporary or open-ended basis to meet objectives, timetables and recruiting goals.